Cage Warriors

Events


Working with MMA Organisation, Cage Warriors as their digital agency to grow the brand across Europe


WePlay Case Study, Cage Warriors Facebook

Brief


Cage Warriors appointed WePlay to grow their online brand and help to sell tickets to their mixed martial arts events across the country in 2016 and 2017.

WePlay Case Study, Cage Warriors Facebook

Brief


Cage Warriors appointed WePlay to grow their online brand and help to sell tickets to their mixed martial arts events across the country in 2016 and 2017.

Our approach


With the objectives of growing the Cage Warriors brand and driving revenues through ticket sales, our approach spans across the digital marketing spectrum. From data analysis and strategy to video production and creative assets for fighters to use. Throughout the partnership with Cage Warriors, we led everything from video production, to art direction and community management.

WePlay Case Study, Cage Warriors Top Trumps
WePlay Case Study, Cage Warriors Top Trumps

Our approach


With the objectives of growing the Cage Warriors brand and driving revenues through ticket sales, our approach spans across the digital marketing spectrum. From data analysis and strategy to video production and creative assets for fighters to use. Throughout the partnership with Cage Warriors, we led everything from video production, to art direction and community management.

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Results


WePlay helped grow the Cage Warriors brand by developing shareable content, that engaged new audiences to the sport of MMA. We delivered against our primary remit of ticket sales and our tribute to Conor McGregor video piece, which was released on the eve that the UFC star would fight for the Lightweight World Title, achieved over 1m video views.

This content is blocked. Accept cookies to view the content.

Results


WePlay helped grow the Cage Warriors brand by developing shareable content, that engaged new audiences to the sport of MMA. We delivered against our primary remit of ticket sales and our tribute to Conor McGregor video piece, which was released on the eve that the UFC star would fight for the Lightweight World Title, achieved over 1m video views.

Results Delivered


8200000
Impressions
25000
Interactions
2000000
Social Views
1
UK trend on 3 occasions
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Let's Work Together

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Let's Work Together

Have a project you would like to discuss with us? Click the button below to drop us a line.

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