Technology, WePlay

Instagram and its role in the Attention Economy

Social networks are changing the way that major sporting events are being consumed and Instagram's latest updates add more fuel to the fire.

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News, Videos, WePlay

How our Cage Warriors ‘tribute to Conor McGregor’ video created pre-match buzz before UFC 205

View this case study documenting how WePlay planned, produced and executed a piece of content that delivered over 1m video views in less than ...

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Case Studies, WePlay

WePlay Help Sell Out Six Day London through digital media campaign

Read our case study on how our work with Six Day sold out the London Velodrome for the highly anticipated London track cycling event.

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Case Studies, Videos, WePlay

WePlay and Burst Insights combine to create the Aviva Premiership and Guinness Pro 12 Social Video Index

Northern hemisphere club rugby is back after an off-season of marquee signings and showpiece fixture announcements. Digital engagement agency, WePlay, have once more joined ...

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Clients, Videos, WePlay

5 of the best video formats to engage audiences on a small budget

Video is the future of content marketing and in this article, we share the 5 best video formats to engage audiences on a small ...

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Case Studies, Clients, Videos, WePlay

Our Aston Villa kit launch with Under Armour has been the most successful across the English Football League (EFL)

Aston Villa has reported that the launch of the club’s 2016/17 strip has been the most successful across the English Football League (EFL) Championship.

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Technology, WePlay

Programmatic advertising – a missing piece in your commercial strategy

At WePlay, programmatic advertising is the bridge between content marketing and commercial success.

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News, WePlay

WePlay Daily: The Biggest Sports Marketing Stories – Delivered To You Via WhatsApp

To subscribe to our Whatsapp Channel, add WePlay's number +447961071040 to your mobile phone address book and send us a message with just the ...

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News, WePlay

WePlay Founder named as one of the 28 Sport Industry NextGen Leaders

Sport Industry NextGen in partnership with Barclays has selected a group of 28 professionals, including WePlay Founder, Luca Massaro.

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Case Studies, News, WePlay

BETDAQ extend their relationship with WePlay

Sports betting exchange extends partnership with digital sports marketing agency.

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