As an agency working at the intersection of sport, technology and digital media, we find ourselves in a unique and exciting position; and we have a responsibility.
The sport industry is thriving. Technology continues to evolve, providing real value to both brands and consumers, reaching what Malcolm Gladwell coined as ‘the tipping point’, as technology, consumer behaviour and marketing begin to align.
We believe we have a duty as people that sit on the cutting edge of this industry. A duty to share our knowledge and experience with you. To use our expertise in connecting people and bring sports industry professionals together, enabling us all to learn, connect and progress together.
For the last six months we have been working on a product that captivates this. A destination that would offer the industry a place to stay in the know, share thought leadership and easily collaborate with other professionals.
Now, in June 2015, we are very proud to announce that Future Sport, a leading source of social media, technology and business news for the sports industry is now live. What’s more, Future Sport also has a dedicated video gallery, jobs board and events section.
We have built an editorial team that comprises of the leading professionals in today’s sports business industry. Each of our authors have been selected from within a variety of sports verticals; from rights holders to sponsors and gaming companies to technology platforms to provide our readers with insights and opinion on the latest news and trends.
Future Sport is for sports industry professionals, by sports industry professionals. http://futuresport.co/