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Job Summary

We’re looking for a proven business development professional to join our fast-growing and multi-award-winning agency at an exciting time in the company’s growth.

The role will primarily focus on fostering and nurturing relationships with new client prospects within the sports industry across both rights holders and sponsors, whilst also carrying out new business development research and building sales presentation material to help the wider team achieve collective objectives, sales targets and win new clients.


50% – Prospecting New Clients

  • Drive new client prospecting processes, working to agreed department commercial targets
  • You will be motivated to proactively help drive WePlay’s sales prospecting and lead generation process in line with the broader new business strategy to reach, engage and convert new clients in sport and entertainment sectors.
  • This will require a combination of quality relationship development and high-level external communication to feed directly into the business’ sales pipeline

20% – Project Support

  • You will be expected to support account colleagues across different departments in the preparation for and delivery of brief responses and pitches

20% – Research

  • You will be expected to deliver detailed and strategic research against specific internal briefs in support of pitch teams. This will require working closely with account teams across the business and when appropriate, senior management too

10% – Marketing Support

  • You will support the delivery of company events, workshops and written B2B marketing collateral alongside internal and external partners


  • 3 years+ of experience in B2B business development, utilising a consultative and solution-based sales approach and proven delivery against monthly/yearly financial targets
  • A passion for and understanding of the business of sport and digital media/advertising
  • A self-starting and confident personality, with strong relationship-building skills
  • Able to demonstrable your ability to communicate, present and influence with credibility and effectiveness at all levels, including executive and C-level
  • Well organised and have the ability to plan and deliver on tight deadlines
  • An innovative and proactive approach to working, who is not afraid to suggest new ideas
  • Able to liaise with internal account teams proactively, which will require project management skills and a team-orientated work ethic
  • Fluency in written and verbal English


  • 30 days holiday per year + the standard bank holidays
  • Annual performance bonus based on achieving company, departmental and personal goals
  • Opportunities to attend industry events
  • Access to training packages, including sales & negotiation, management, leadership and Mini MBA
  • Access to our company mentors to oversee your personal development alongside your line manager
  • Company away days
  • Lunch and Learn every Thursday
  • Monthly socials! (Previously, TOCA Social, All-Star Bowling, Sports Day, Escape Room, HiJingo)
  • Community days – we give you time off to support a cause you believe in
  • Holiday office closure and additional time off for religious holidays
  • A brand new Apple Mac and Smartphone
  • Enhanced Maternity & Paternity policy

Equal Opportunities

WePlay is deeply committed to building a workplace where inclusion is not only valued, but prioritised. All qualified applicants will receive consideration for employment without regard to age, disability, ethnic background, family status, gender identity or expression, marital status, national origin, neuro-diversity, race, religion, sex, sexual orientation, or any other non-merit based or legally protected grounds.