WePlay

WePlay win Agency of the Year at Football Business Awards

WePlay have been recognised as the leading marketing agency serving football by winning ‘Agency of the Year’ at the 2017 Football Business Awards.

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WePlay

The Attention Economy: How digital media is democratising the sports marketing model

We live in a fragmented marketplace. Not since the 1950s and 1960s, when television took over the radio to become the leading mass media ...

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Technology, WePlay

Instagram and it’s role in the Attention Economy

Social networks are changing the way that major sporting events are being consumed and Instagram's latest updates add more fuel to the fire.

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