Tag: Marketing


We are hiring: PR and Marketing Manager

We are hiring: PR and Marketing Manager

We are looking for a PR & Marketing Manager to cover all areas of modern communications including PR, journalist engagement and internal communications.


Off-Field Build Up Fuels Super Bowl XLIX

Off-Field Build Up Fuels Super Bowl XLIX

In the city of Seattle, there are constant reminders of the upcoming Super Bowl. Banners emblazoned with “12” that represents the Seattle Seahawks’ “12th Man” hang from buildings cascaded in blue and green lights.


How Sports Brands Can Measure Value on Instagram

How Sports Brands Can Measure Value on Instagram

With the introduction of promoted posts for the first time into users’ Instagram feeds, the new impetus for brands to plan and measure campaigns at a granular level is helping to shift Instagram from a creative showcase to more of an advertising platform.


Sports Brands Realising the Value of Social Hubs

Sports Brands Realising the Value of Social Hubs

We’ve already encountered social hubs geared around events, such as Team USA's Sochi hub. What we’re now seeing is a second wave in which brands are taking ownership of where fans and customers come to view content.



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