Five Snapchat statistics you can’t afford to miss

It’s been a big week for Snapchat. Not only did they rename their parent company Snap Inc. they also launched their first product, Spectacles, a pair of sunglasses with a built-in video camera. They are firmly positioning themselves in the market as the go to platform for brands to reach consumers… and these statistics will show you why.


Snapchat should be an integral component of your marketing strategy. You can reach a new audience in a novel way, meaning that this is crucial to any brand or rights holder who wants to reach a young demographic.

This is further proof that if you are not on Snapchat then you need to get moving to give yourself the best opportunity to exploit the rapidly growing app and its unique offering.

Want to discuss how we can help you with your strategy to reach and engage fans on Snapchat, then drop us a line.